Marketing Elements :: 10 Tips on getting started on Twitter

The old marketing tunnel is DEAD. The top down communication channel has changed – FOREVER. There is NO GOING BACK, marketers!

Consumers are ‘tweeting’ about your product on Twitter, chatting about you on Facebook and searching for you on Google.

Recommendations from personal acquaintances online are the most trusted forms of advertising.

90% of consumers trust recommendations from people they know (phew).

70% trusted opinions online (OUCH if you aren’t participating!).

And to get the best tweet for your time, it’s good to get yourself familiar with the Twitter Jargon. Here are some hot tips to help you on your way.

DM = Direct Message (send a direct, private message to another Twitter user)
RT = retweet (to retweet means to repost someone else’s tweet)
# = is a hashtag. Hashtags are associated with specific trends and topics. For example, "(Rules for PR) Making Your Brand http://bit.ly/FbUgy#jobadvice #pradvice"
Followers = the people who "add" or "follow" you on Twitter
Following = the people you have "added" or are "following" on Twitter
@ = comes before someone’s Twitter name and is basically their Twitter
address. For example, @SashaHalima
Pls = Please
EM = email
BTW = by the way
w00t/wOOt = expression of "yay` or some type of excitement
TYT = take your time
WTF = What the F***
WTH = What the Heck
TIA = Thanks in Advance
Tweet-up = an in-person meeting/gathering of Twitter folks
ppl = people
IMO = In My Opinion

If you want some help with your social media approach just contact us at Marketing Elements.

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